The Innovation Challenge (part 2)

McDonald’s and Go Green both have a sustainability related challenge for Doncaster students to solve. Secondary schools in Doncaster are invited to register for the challenge to empower students to develop essential skills in a fun and interactive way, whilst working to meet Gatsby Benchmarks.

For more information on the Doncaster Innovation Challenge, read our first post in the series.

The Innovation Challenge 2019

McDonald’s and Go Green both have a sustainability related challenge for Doncaster students to solve. Secondary schools in Doncaster are invited to register to take part in the challenge to empower students to develop essential skills in a fun and interactive way, whilst working to meet Gatsby Benchmarks.

The McDonald’s challenge

Have you heard of Ella and Caitlin? They learnt about the environment at school and were shocked to hear how non-biodegradable plastic has a massive effect on our planet. They currently have over 385,000 signatures on a national petition calling for McDonald's to stop including plastic toys in their Happy Meals to help reduce this effect.

The challenge

McDonald's are passionate about bringing joy to children through their Happy Meals, but reducing their plastic waste is a massive priority for the company.

McDonald's need a plastic-free alternative to include in their Happy Meals. This could be a toy, activity, online solution or even an incentive scheme. Either way, the design must be plastic free.

The Go Green challenge

Do the public know about the impact of single-use plastic? The issue has recently been documented through various TV programmes like Blue Planet and War on Plastic with Hugh and Anita, but did everybody tune in?

Go Green want to spread their message far and wide. They need a marketing campaign to do this either in the form of a poster, through social media, an educational demonstration or even through existing communication tools.

There's still time to register your school to take part in the challenge and meet us at the semi-finals during Opportunities Doncaster LIVE.

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Posted: 15 Dec, 2019